Welcome to SafBaby

Our renowned group of holistic health experts, chosen for their pediatric experience, knowledge and integrity, offer in-depth insights and trusted solutions to parents and parents-to-be who are committed to helping their child thrive in mind, body, spirit and soul.

There are solutions that all parents can apply to correct, enhance and protect their child’s health, starting with pre-conception preparation and throughout childhood. The stunning increase in primary childhood disorders during recent years must galvanize all parents into action.”

SafBaby’s Dr. Murray Clarke

Who We Are

To be a trusted resource, by providing in-depth information from experts selected for their knowledge, experience, integrity and dedication to the highest possible standards of holistic principles and uncompromising solutions.

To empower parents and parents-to-be to create the safest, non-toxic environments, provide optimum nourishment and utilize the most beneficial healthcare solutions at the most critical time of their child’s life…from pre-conception through childhood.

To create community and inspire a world where babies and children can once again breathe clean air, drink pure water, eat foods grown and made with care, trust that toys and products are free from harm and fully thrive in body, mind, spirit and soul.

To heighten awareness and impart wisdom that will nurture and enhance our children’s lives for generations to come.

SafBaby grew out of the passion and determination of two moms who were frustrated by how difficult it was to find safe, non-toxic alternatives for their babies and growing children. They knew from their own research and experience that access to this information made an incredible difference in their lives. They were determined to find a way for other parents to benefit from all they had discovered on their own.

In 2007, Sandra Blum and Samantha Fox Olson founded Safbaby.com, a mommy blog with a big mission: to find and share the safest alternatives available, all backed by research and facts. Soon after, they created the MACT Awards (Mom Approved, Child Tested) to recognize products that met their highest safety and non-toxic standards.

In requesting manufacturers to provide detailed information to them about what was in their products, SafBaby fully disclosed how companies replied…or didn’t. In 2010, SafBaby was the first blog in the United States to report the recall and subsequent ban in France and Belgium of EVA (Ethylene Vinyl Acetate) foam puzzle mats. As some countries were pulling the mats off the shelves and others were saying they were safe, SafBaby revealed the lab results showing that all of them had varying amounts of formamide, an odorless, cancer-causing chemical that is easily absorbed by breathing or skin or mouth contact. Thousands of readers responded by passing on the information through social media and soon SafBaby became one of the most trusted and visited eco-conscious parenting blogs in the U.S.—ranked in the top five out of thousands.

After seven years of steadfast dedication, Sandra and Samantha have now entrusted their mission to Dr. Murray Clarke ND., D.Hom., L.Ac, who has served as SafBaby’s Health Expert Advisor since 2011. Dr. Clarke is a pioneer in the field of holistic pediatrics and the author of “Natural Baby – Healthy Child.” He’s widely regarded as the leading homeopathic pediatrician in Los Angeles and is the founder of ChildLife Essentials®, the first complete line of nutritional supplements for infants and children.

With a strong foundation in place, Dr. Clarke is looking forward to more parents and parents-to-be becoming aware of how to help their children thrive.

“As a busy mom of a toddler, that works full time, Safbaby.com is a website
I can easily access, anytime, anywhere that provides me with accurate answers
to tough issues and questions out there that I can trust!”
Melissa Timmer, GR

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My kids – and my kids’ kids – will be safer and healthier because of the work you have done. THANK YOU!
-Erin, Owner of lullaby organics and SafBaby subscriber

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“I think this is great. I have been trying to
learn all this type of stuff on my own. You have clearly laid out some of the issues that
are most important to me. More importantly you give parents easy ways to make the necessary changes.”
-Kari Bliss

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“We came across this wonderful website, SafBaby.
Recently, they wrote a lengthy eye-opening piece entitled “Decrease World Poverty, buy organic cotton for your baby.”
Please take some time to read their piece. Not only is this site and article a great source
of information but provides an incredible dose of inspiration! Remember, children are our future!”
-From Greenstuffconnection.blogspot.com

Our Experts

Dr. Murray Clarke, ND., D.Hom., L.Ac.
Dr. Murray Clarke, ND., D.Hom., L.Ac.Naturopath, Homeopath, Acupuncturist
Mary Cordaro
Mary CordaroCertified Baubiologist
Healthy Building and Indoor Environmental Consultant
Dr. Raymond Silkman, DDS
Dr. Raymond Silkman, DDSBiological Dentist
Adam Sutter
Adam SutterFood, Supplements,
Neutraceuticals and Pharmaceuticals

Our Team

Dr. Murray Clarke, ND., D.Hom., L.Ac.
Dr. Murray Clarke, ND., D.Hom., L.Ac.Naturopath, Homeopath, Acupuncturist
Mary Zakrasek, Ph.D.
Mary Zakrasek, Ph.D.Marketing Strategy for Health,
Wellness & Sustainability
Shirley Scheker, JD
Shirley Scheker, JDEditor-in-Chief


Sandra Blum
Sandra BlumCo-Founder
Samantha Fox Olson
Samantha Fox OlsonCo-Founder